Caffè Trucillo - Brand identity
The new Trucillo image is the acting-out of our identity... In 2009 Trucillo introduced the brand identity restyling started since some years through improvements of the packaging, cups and pop instruments, revised on the bases of the deeply coherence between what we are and how we show ourselves. The new Trucillo image is the acting-out of our identity, made of story, quality, passion for what we do and what we love doing all along: the coffee. The brightness of the white colour used dissolves the form, makes free the Trucillo product content and presents its nature: the quality.